How To Use RSS Feeds in the Email Builder

What is RSS? It stands for “Really Simple Syndication”, and refers to files that are read easily by a computer (XML files) that automatically update information across sites. They are useful for blogs and other sites if you want to pull information from a site into an email, etc.

You can pull RSS feeds into the Email Builder to send out in an email blast. Follow these steps:

Step 1: Create an Email Template

• Navigate to the Email Builder
• Create a new email template or click on an existing one
• Drag and drop the RSS Header or RSS Items element into the builder

• Click on the element to open the editing options in the left menu.
• Choose “Basic” or “Custom” from the dropdown.
• By default, “Basic” will be chosen, which is locked. Switch to “Custom” to make edits to the element.

• Save any changes, and then proceed with your email (if you wish to send a test, save it as a template, or send out a scheduled blast, etc.)